Dashboard Overview
Total Experiences
0
Products Analyzed
0
Average Satisfaction
-
Top Need State
-
Recent Activity
Quick Insights
Quick Product Entry
Streamlined data entry - capture essential sensory data in 2-3 minutes
New Sensory Experience
1
Product Info
2
Appearance
3
Aroma
4
Front of Mouth
5
Mid/Rear Mouth
6
Texture
7
Aftertaste
8
Overall
Shape of Taste - Journey Visualization
Emotional Journey
Emotional Mapping & Analysis
This chart shows how each emotion evolves across the consumption journey. Look for peaks to identify emotional high points.
Shape of Emotion
The emotional arc shows whether emotions build, sustain, or fade. High finish = lasting positive impact.
Emotional intensity across consumption journey
Emotional Profile
Shows the product's dominant emotional characteristics. Use this for brand positioning and marketing messaging.
Sensory-to-Emotional Correlation Matrix
THE KEY INSIGHT: This shows which sensory attributes trigger which emotions. Green = strong relationship. Use this to optimize formulation.
Shows which sensory attributes drive which emotional outcomes
Emotional Drivers Analysis
Need State Distribution
Emotional Triggers Analysis
Trigger Insights
Product Comparison Tool
Portfolio Emotional Clustering
Products positioned by emotional similarity. Clusters reveal white space opportunities and portfolio overlaps.
Emotional White Space Analysis
Portfolio Diversity Score
Cluster Insights
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